In honor of the Super Bowl XLVI coming up this weekend, I saw it necessary to touch on the advertising aspect of the game. Let’s be honest, the main reason I end up watching the Super Bowl is to watch the amazingly creative and funny commercials we all have gown to look forward to each year. This year’s Super Bowl is expected to attract more than 100 million viewers worldwide, crazy. The Fox Network has set 30 second commercial rates at 2.8 to 3 million dollars per spot.
Let’s go back to five of last years best Super Bowl commercials.
1. Volkswagen: Darth Vader Kid took the cake for best commercial of the 2011 Super Bowl.
2. Bridgestone: Beaver
3. Bud Light Dog Party
4. Careerbuilder.com Chimps
5. Volkswagen: Black Beetle
The advertising trends have changed over the last few years. Sex no longer sells like humor does. Take a look here to see some other really great commercials from the 2011 Super Bowl.
There is talk about many car companies topping the list for best commercials this year. Who do you think will make the best Super Bowl commercial for Sunday’s game? I guess we’ll just have to wait and see. Grab some pizza and beer and enjoy the show!