16 – MMMHop

The beloved group Hanson, who many of us grew up crushing on are back at it again. Their original hit MMMBop topped the charts and the hearts of girls around the world, forcing us to fall in love with their long flowing locks of hair. After their one hit wonder the boys practically disappeared…even though they recently put out another record last year. (Who even knew.)

But we loved this song, so here it is for your listening pleasure. Sing along!

These beauties are back at it again. Putting music aside, the trio is brewing up a specialty beer! MMMHop IPA is the name, getting you drunk is the game. Quite clever.

These guys have started their own independent music label where they continue to release their own music along with other Hanson branded products.

From MMMBop to MMMHop these guys have covered it all, and have gotten much cuter too! Pretty smart to offer other products their fans can enjoy while listening to some of their greatest hits.

I’ll definitely have to try out the MMMHop.

Sustainable Oregon. Keeping it Local.

Usually I hate most commercials, but today I was pleasantly surprised by a commercal made by the Widmer Brothers Brewery. They have teamed up with Urban Timberworks to salvage fallen urban trees and turn them into tap handles. What a cool idea, and such an Oregon thing! Take a look at the commercial.

This is some of the best public relations and advertising I have seen in a while. People in Oregon love sustainability and Widmer Brothers has done a good job of creating a buzz about their beer while staying local and resourceful.

This commercial creates positive communication about the Widmer Brothers brand. Consumers love to purchase an item that is supporting a good cause and I believe it sways the way a person spends their money if they believe in the campaign surrounding the product.

Consumers are given the chance to take an inside look at Widmer and their attempt to be a little more sustainable. It creates a personal connection to the beer and generates a form of communication from company to consumer that was lacking before. Commercials are meant to send a message to viewers, and the Widmer Brothers commercial does just that. It gives viewers the idea that if they drink Widmer beer they will add a little more sustainability to their lives.